eCommerce Website
eCommerce websites built to sell, fast, mobile-first, and easy to run.
From product pages to checkout, we build stores Canadian shoppers trust and complete.
An eCommerce website is an online store with product pages, a cart, secure checkout, and payments. Marketing Assets Inc. builds them starting at CA$3,950, mobile-first, fast, and ready for Canadian payment methods including Interac and major cards.
Is this you?
Sound familiar?
Shoppers add to cart then vanish.
Your store is slow on mobile.
Managing products is a chore.
Checkout feels sketchy and loses sales.
What you get
Everything your store needs, nothing it doesn't.
Product catalog & variants
Unlimited products, variants (size, colour, etc.), images, and filtering, built to grow with your range.
Mobile-first, conversion-optimised design
Built mobile-out so it works perfectly on the device most Canadian shoppers use to buy.
Secure checkout, cards & Interac
Interac, Visa, Mastercard, Amex, and digital wallets integrated and PCI-compliant out of the box.
Shipping & tax setup
Canadian shipping zones, real-time carrier rates, and province-level tax rules configured before launch.
Inventory admin
A clean backend to add, edit, and manage stock, no developer needed for day-to-day operations.
Analytics & abandoned-cart basics
Revenue tracking, conversion funnel visibility, and abandoned-cart email flow so no sale slips through.
Speed budget (Core Web Vitals)
LCP <2.5s targeted at launch, fast enough to rank and fast enough to keep impatient shoppers from leaving.
30-day post-launch support
Free support for 30 days after go-live to fix bugs, tune performance, and answer team questions.
Side by side
Shopify vs. custom eCommerce, which is better?
| Factor | Shopify | Custom eCommerce |
|---|---|---|
| Setup speed | Fast, launch in days with a theme; no developer required for basics | 4 to 8 weeks from scope sign-off; built from scratch around your brand and catalog |
| Monthly cost | CA$39, CA$399+/mo platform fee, plus app subscriptions; ongoing forever | One-time build from CA$3,950; no platform fee, hosting only (typically CA$20 to 40/mo) |
| Customization | High within themes; deep customization requires Liquid dev work and can hit platform limits | Unlimited, built precisely to your design, workflows, and integrations with no platform constraints |
| Ownership | You rent the platform; if Shopify changes pricing or policies, you're affected | You own 100% of the code and content at handoff, no lock-in, ever |
| Best for | Businesses that want a fast start with minimal technical complexity and are comfortable with monthly fees | Businesses that want brand-precise design, no recurring platform fees, or complex integrations |
Must-have features
What features should a small-business online store have?
Every eCommerce site we build is measured against this list, not checked off, but built in from the start.
- Product pages with variants & multiple images, each product shows size/colour/style options and real photography or mockups
- Mobile-first design, over 60% of Canadian shoppers buy on a phone; the store must work perfectly at every screen size
- Secure, frictionless cart & checkout, minimal steps, guest checkout option, and trust signals (SSL badge, secure icon) at payment
- Canadian payment methods, Interac, Visa/Mastercard/Amex, and digital wallets (Apple Pay, Google Pay)
- Shipping & Canadian tax calculation, real-time carrier quotes and province-level HST/GST/PST so no manual math at checkout
- Inventory management admin, a simple backend for stock counts, price updates, and new product adds without a developer
- Abandoned-cart recovery, automated email to shoppers who left without buying; one of the highest-ROI store features available
- Analytics & conversion tracking, revenue, sessions, conversion rate, and average order value visible at a glance
- Core Web Vitals speed budget, LCP <2.5s ensures the store is fast enough to rank on Google and fast enough to keep shoppers
- SEO-ready product & category pages, unique titles, meta descriptions, and structured data (Product schema) on every product
How it works
Five steps from scope call to selling.
Scope & catalog
A free 30-minute call to understand your products, payment needs, target customers, and budget. No obligation.
Design
A mobile-first store design reviewed with you, product pages, cart, and checkout all designed for conversion before a line of code is written.
Build & integrate payments
We build the store, connect your payment gateway (Stripe, Square, or bank processor), and set up shipping, taxes, and inventory.
Test orders
Full-store QA, we place real test orders through every flow (add to cart, checkout, payment, email confirmation) before you see it.
Launch & train
We go live, hand over all credentials and source code, and walk your team through the admin, recorded for reference.
Track record
What clients say, and what the numbers show.
"Our old site was leaking sales on mobile, half our traffic never made it to checkout. The new store cut that drop-off dramatically and the Interac integration was seamless for our customers."
4 to 8 wk
avg. build, scope to launch
<2.5s
LCP target on launch
100%
mobile-first speed budget met
Transparent pricing
Plain price. No surprises.
eCommerce Website
Starting CA$3,950, final quote after a free scope call.
Fixed starting price, quoted before we start · You own the code & content.
Why Marketing Assets
Three things that set us apart.
Canadian-built, Canadian-first
We're a Canadian agency serving Canadian businesses, we understand Interac, Canadian shipping zones, provincial tax rules, and what your customers expect when they check out.
Conversion-focused by design
Every decision, layout, checkout flow, mobile experience, is made to turn visitors into buyers. We track cart-to-purchase rates, not just traffic.
You own everything
All source code, credentials, and accounts transfer to you at handoff. No ongoing platform fee, no vendor lock-in, your store, your asset.
Common questions